Best Marketing Analytics Tools for Agencies
Analytics are a vital part of running a marketing agency and demonstrating your value. And for effective client communication, presenting your data using the most recent marketing analytics tools is crucial. Google Analytics Google Analytics is the go-to service for all the data that digital marketers need about a website or app because it is the mother of all analytics tools. There are a seemingly endless number of statistics, such as traffic, session length, pages per session, demographic data, information about a particular page, bounce rate, and more. Additionally, Google Analytics provides a real-time option that enables marketers to see what is happening right now on a specific website. Search Console Server errors, site load issues, and security problems like malware and hacking are all easily monitored and, in some cases, fixed using Search Console. Additionally, you can use it to make sure that any site maintenance or modification you make has minimal impact on search per...